FACE-LESS

Belarus, 2013


Fashion photography always consists of small details that are brought together to construct one holistic impression. In this project, I am trying to get as close as possible to the main purpose that the fashion ­photography serves – to demonstrate a particular garment. I cancel out all the complementary elements normally found in ­photographs of this kind. By leaving visible solely the real subject, I allow such questions as Where? When? Why? Who? to remain unanswered.


Dresses by Lena Tsokalenko


Series of 7 photographs, inkjet prints on baryta paper 40 x 60 cm


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